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市场营销 工程 & Social 科学 Program Fall 2024 Semester - - - - - -马德里

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市场营销

市场营销 Course Overview

概述

CEA CAPA Partner 机构: Universidad Carlos III de 马德里
地点: 马德里,西班牙
Primary Subject Area: 市场营销
Instruction in: 英语
课程代码: 13167
Transcript Source: Partner 机构
Course Details: Level 200, 300
Recommended Semester Credits: 3
联系 Hours: 42
Prerequisites: Statistics I and II, Microeconomics, Essentials of 业务 WARNING: International exchange students with little background on these subjects will have difficulties to pass, and they are adviced not to enroll in the marketing subject.

描述

话题1. MARKETING INTRODUCTION
话题2. MARKET RESEARCH I
话题3. MARKET RESEARCH II
主题4. CONSUMER BEHAVIOR
主题5. METRICS AND MODELS
主题6. MARKETING STRATEGY

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